vickioneill

Now that all 50 states have some lift from the Coronavirus quarantine lock down, it’s time to start taking action with your marketing again.

Instead of using the marketing strategy blueprint someone else created, find what works best for your business goals then take action.

As the CMO role changes, instead of removing the people from the role, change the direction and focus on these 3 things to evolve the role.

Marketing is as easy or as hard as you want it to be. You just need to have your ideal customers identified and know where they spend time.

This question was asked of me this week: How much do you charge for a website? Oh my gosh....I could give a range of answers or I could...

This 6-step process to creating marketing content helps connect the dots between your teams, content and the buying process.

You thought you had it all figured out, didn't you? And you did! The problem now with the Coronavirus pandemic is that the world and how...

5 things you can do to move forward during the COVID-19 pandemic including creating new content, cuting expenses, showing up & transparency.

Whether you're a home improvement store still open to serve contractor needs, a restaurant finding creative ways to serve new and...

The Coronavirus (COVID-19) has vastly impacted our lives. Take take care of those close to you then refer to these 5 tips on marketing.

Identify which of these 5 reasons your business has plateaued. Take action on the growth tactics and move the needle from plateau to grow.

How to diversify your marketing budget when you know which company goals you're influencing and teams you need to collaborate with.

There is a 29% increase in web conversions when websites feature user generated content. Here are ways you can use UGC in your marketing.

'There's two types of smarts: book smarts, which wave bye-bye to you long time ago, and there's street-smarts, the ability to read...

5 ways to convert more prospects to customers using your social media platforms. I share examples and links to relevant, useful documents.

Comparing what sales people want with the movie What Women Want, I include marketing and sales comparisons to the characters and events.

Emotional words that are effective for use in marketing campaigns. These words generate action that solves your target customer's pain point

Try hiring a fractional CMO. Allow me to explain. Great marketing leaders are hard to find. A fractional CMO is a temporary, part-time...

The 7 biggest marketing challenges of small businesses and how to fix each one. Growth happens when these 7 challenges are corrected.

Marketing involves being seen, being remembered and when all the greatness of your brand, experience and value come together, marketing...